I’m Mook, a Design Director who loves to create meaningful designs and campaigns for different platforms. I’m based in New York, where I lead design teams and work with cool brands like Microsoft, Mastercard, Verizon, Prudential, Cadillac and MGM.

My passion is to create meaningful work that empowers people to make a positive change. I’ve also been part of winning accounts like Prudential, Snapdragon and Ulta Beauty for McCann New York.

My work has been recognized by some of the best advertising festivals, like Cannes, Clios, and London International Awards. I’m always looking for new challenges and opportunities to grow as a designer.

If you want to chat about design, ideas, projects or anything else, feel free to reach out to me.
I’d love to grab a coffee with you.

Mook
Meaningful Design Creator & Director
US Resident – Green Card holder

Direct and develop creative concepts that helped the agency retain two major global accounts worth $20 million annually. Advise local and global teams to create pioneering concepts to implement brand, marketing and sales communication strategies. Lead the design team to create impactful & successful pitches. Mentor and manage junior and mid-level creative through active training and professional growth support.

Clients: Microsoft, Mastercard, Prudential, Verizon, Fios, Qualcomm, Snapdragon, Smirnoff, Valero, MGM, Lysol, Chick-fil-A, New York Lottery, L’Oreal and Ulta Beauty

Expanded company capabilities from digital-only to 360 campaign services. Won multiple pitches, including Hallmark and JW Marriott, with fast turnaround and eye-catching designs. Helped company win agency-of-record status for Cadillac by effectively creating solutions for their specific design requirements.

Clients JW Marriott, Burberry, Hallmark and Cadillac

Contributed to a 60% pitch success rate, achieved through impactful design solutions. Developed a design system for B2B brands that effectively overcame their challenges and led to better brand recognition.

Clients: AVIS, Budget, Payless, Voya, OIC, Stanley and Shriners Hospitals for Children

Managed and designed brand standards for national clients’ web and print projects, from initial conceptualization to final implementation;100% of projects completed on time and on budget. Directed a high efficiency, lean team to ensure exceptionally high quality standards in the execution of sophisticated strategies responsible for winning and retaining clients.

Clients: McGladry, Walbridge, Oshkosh Striker, Earthera, Coverys and Covenant House